Safaricom Unveils ‘PATA MORE Popote Ulipo’ Initiative in Kangundo
Safaricom has officially launched its new PATA MORE Popote Ulipo customer value proposition, marking another step in the company’s efforts to enhance customer value across Kenya.
The launch event took place at Kangundo Market, where the telecommunications provider welcomed customers, partners, and community members to celebrate the new initiative.
According to Safaricom, PATA MORE Popote Ulipo is designed to reward customers by enabling them to get more value from the products and services they already use every day. The campaign aims to make everyday digital experiences more rewarding while strengthening customer engagement across the country.
The launch featured an energetic atmosphere, with entertainment, customer interactions, and demonstrations highlighting how subscribers can benefit from the new proposition.
Delivering More Value to Customers
Safaricom says the initiative reflects its continued commitment to improving customer experiences by offering enhanced benefits across its ecosystem of products and services.
The campaign is expected to reach customers in different regions through a series of activations, allowing more Kenyans to learn about the available offers and how they can maximize the value of their everyday mobile usage.
As Kenya’s leading telecommunications provider, Safaricom continues to invest in customer-focused innovations spanning mobile connectivity, mobile money, digital services, and enterprise solutions.
Community Engagement at the Heart of the Campaign
The launch in Kangundo Market underscores Safaricom’s strategy of engaging directly with communities across the country. By taking the campaign closer to customers, the company aims to increase awareness of its services while rewarding customer loyalty.
Residents who attended the event experienced live entertainment, interactive sessions, and opportunities to learn more about the benefits available under the PATA MORE Popote Ulipo initiative.
Looking Ahead
The PATA MORE Popote Ulipo campaign is expected to expand to additional towns and markets across Kenya as Safaricom continues rolling out customer engagement activities nationwide.
Through the initiative, the company hopes to reinforce its promise of delivering greater value, convenience, and rewarding experiences to millions of customers wherever they are.


